For decades, Swarovski has been an icon among crystal bling manufacturers. Often, consumers would buy these faux gems for their quality over all other rhinestone types. However, declining profits amid a global pandemic have caused Swarovski to re-evaluate its manufacturing role. Increased Competition from Other Rhinestone Manufacturers Current trends in DIY crafts, fashion, and accessories have fueled the growth of rhinestone sales. European companies dominated the market with high-quality crystal bling. However, Asian companies, especially Chinese, made technological breakthroughs to create comparable products at cheaper prices. As consumers discovered these new bling products, Swarovski sales began to dip. To strengthen the company, Swarovski is undergoing restructuring including a 20% reduction in its workforce. In addition, Swarovski plans to strengthen its brand identity by controlling the distribution of its products. By November 2021, the company will no longer produce loose rhinestones, for resale. This means individuals can no longer purchase Swarovski crystalline products from retailers. However, the company plans to continue manufacturing components for high-end luxury brands. If you’re a diehard Swarovski fan, what does this mean to you? Production of some bedazzling crystals will continue until November 2021. However, there will be stock shortages caused by their reduced workforce and factory production. For a time, you’ll still be able to purchase some older stock through resellers. Yet, as the supply diminishes, this brand will become scarce.
The Preciosa Brand Equals Superb Quality Crystalline Products
Most likely, this news will leave some consumers scrambling to find a Swarovski alternative. However, comparable rhinestones are still available. Currently, Preciosa has no plans for reducing its workforce and will continue its ongoing production. As the oldest manufacturer of rhinestones, Preciosa has over 500 years of glassmaking tradition. Moreover, Bohemian glassmakers created the first cut crystal stone, the Chaton, in 1715. Daniel Swarovski didn’t start his company until 1895. Today, Preciosa continues its innovative tradition with over 35,000 premium products. You can find rhinestones, jewelry stones, beads, pendants, and pearls in the company’s inventory. Plus, the craftsmanship is equal to Swarovski. For example, Preciosa’s Maxima Rhinestone is lead free with a refractive index equal to leaded crystal. With 15 precision-cut facets, this rhinestone offers intense scintillation and sparkle equal to Swarovski You can find Preciosa crystal in flatback, hotfix, or sew-on rhinestone types. Additionally, you’ll find a wide range of captivating colors, sizes, and shapes. Furthermore, Preciosa adheres to all crystal industry standards. Additionally, products conform to ASTM guidelines and the U.S. Consumer Product Safety Improvement Act. Rhinestones Etc. will be stocking the Maxima in the coming weeks. There Are Many Lesser-Known Inexpensive Quality Rhinestone Manufacturers Also, with the proliferation of new rhinestone manufacturers, consumers now had more choices than ever. Acrylic, jelly, resin, and glass rhinestones became just as popular as crystalline products. Each rhinestone product offers varying amounts of brightness, sparkle, and scintillation. However, for the greatest amount of sparkle, choose crystal rhinestones. One particular less expensive crystal rhinestone that we love is the PriceLess. Made from the highest-grade crystal, these rhinestones are machine cut, hand polished, and inspected for quality. You’ll find a consistent hue between batches without bubbles or cloudiness. Moreover, these rhinestones cost a lot less than other comparable brands. Plus, PriceLess rhinestones are available in a wide variety of colors and sizes. Currently, we have a few of these rhinestones in stock and plan to increase our offerings in the upcoming weeks. Where To Buy Rhinestones Online While it’s sad to see Swarovski leave the retail market, it does provide an opportunity to discover new products. Many other rhinestone types produce exceptional scintillation and brilliance at a lower price. Rhinestones Etc. has been selling quality crystal products online for over 10 years. We offer our products at competitive prices without compromising quality or service. And because we know you need your rhinestones right away, we ship most orders within 24 hours. Browse our online store to find your perfect color.
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